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Esperanza Santiago (center) was crowned Miss Friona 2020 on Tuesday at the 64th Annual Miss Friona Scholarship Pageant held at Milk House Market. The event was broadcast via a live feed on the Friona Chamber of Commerce's Facebook page. Chamber of Commerce President Cindy Moreno was the program emcee. Contestants pictured above are (l-r) Kambree Kimbrough, Emma Schueler, Esperanza Santiago, Anahi Gonzalez, and Rebecca Schlenker.

Video from Event

At a ceremony on February 3rd, FHS senior Malachi Torres signed a Letter of Intent to play football this fall at Eastern New Mexico University. Congratulations to Malachi and his parents, Jorge Torres & Crystal Surance. Go Greyhounds!!!

Mendez receives recertification

Friona City Secretary Rosa Mendez completed her required professional education for recertification as a Texas Registered Municipal Clerk on January 28, 2021. The graduation was held at a luncheon in conjunction with the Texas Municipal Clerks' Election Law Seminar in Frisco, Texas.

"As an officer of the city, Rosa makes every professional and personal effort to keep up-to-date in legal and administrative duties. Achieving recertification confirms Rosa's commitment to the City. I couldn't be prouder to have Rosa as a member of our team," says City Manager Lee Davila.

Certification and recertification are neither easy nor automatic. Original certification required successful completion of approximately 200 hours of individual home study on a four-course curriculum and attendance at eight two-day professional development seminars. Recertification required 72 hours of classroom instruction and a selection of additional education options which may include: college-level courses, certificate from the CPM, or facilitated book discussions with independent comprehension assessments. Mendez has been with the City of Friona since December 12, 2011.

Vaccine Update

The COVID-19 VACCINE IS FREE!!! It is available to anyone 16 years old and older.

To request a place on the list for a vaccine, please call (806) 240-1562 or (806) 240-1761 (Para Espanol llame a este numero de telefono).

You will need to give your name, date of birth, and a phone number so workers can let you know when your vaccine is scheduled. If the line is busy, leave a voicemail message and someone will call you back to confirm your information and answer any questions you might have

Because the vaccines are by appointment only, you will not have to stand in long lines. Thank you for your patience and thank you for supporting all the staff at PMC throughout this pandemic.

Town Talk

No school on Monday, February 15th in observance of Presidents Day. On the third Monday in February, the United States celebrates the federal holiday known as Presidents Day. The day takes place during the birth month of the country's two most prominent presidents, George Washington and Abraham Lincoln. While the day once only honored President George Washington on his birthday, February 22nd, the day now never lands on a single president's birthday.


Candidate filing is open for positions on the Friona Independent School District Board of Trustees, Friona City Council, and Parmer County Hospital District Board of Directors. The filing period ends at 5:00 p.m. on Friday, February 12th. The general election will be held on Saturday, May 1st from 7:00 a.m. until 7:00 p.m.


A couple of spaces are still open for the "I Still Do" Valentine Date Night at First Baptist Church. Cost per couple is $30 and the event is scheduled for Sunday, February 14th from 6-8 p.m. at the church. Call 806-250-3933 for tickets.


Happy 90th Birthday to Betty Renner! She recently moved to Temple, Texas and will celebrate her birthday on March 8th. Please see announcement on page 6.


National Cheddar Day is Friday. Cheddar first rolled into being in the village of Cheddar in Somerset, England in the 12th century. While cheddar accounts for more than a third of all the cheese sold in the United States, it is a royal hit in the United Kingdom where it was created. In fact, more than half of the cheese sales in the UK go to cheddar.


Governor Abbott issued a statement after the U.S. Census Bureau ranked Texas the top exporting state for the 19th consecutive year. With $279.3 billion in exports in 2020, Texas exports accounted for more than California and New York combined. The Lone Star State also led the nation in tech exports for the eighth year in a row. "Texas' exporting prowess is a testament to our business-friendly climate, strong trade partnerships, and most of all, the millions of hardworking Texans in communities across our state," said Governor Abbott. "The Lone Star State has fostered an environment that is creating more jobs, attracting new investments, and growing the Texas brand on the global stage-and we are just getting started. There is no brand more powerful than 'Made in Texas', and we will continue to support the men and women who built that brand as we unleash the full might of the Texas economy."



Jim Taylor (left) received a "Key to the City" from Mayor Ricky White in gratitude for his 32 years of service as Fire Chief for the City of Friona. Mayor White also read a proclamation honoring Jim for his many years of service to the community.

Band students compete at Solo and Ensemble Contest

Friona Junior High and High School band students participated in the Solo and Ensemble Contest on Saturday, February 6th. All the Junior High students received a "1" rating, which is the best you can get.

High School band students also competed last Saturday. Danela Rodriguez, Caleb Geske, Romon Ortiz, Reagan Daniels, Jackie Reyes, and Audranna Trevino each received a "1" rating on their solos.

High School band students Romon Ortiz, Reagan Daniels, Jackie Reyes, and Audranna Trevino will participate in the state competition.

Junior High Band Students Back Row (l-r): Bryer Stanberry, Jameson Daniels, Israel Santiago, Maddox Ashlock Front Row (l-r): Nadia Snyder, Alexis Soto, Rosalia Silva, Nevaeh Galan, Karen Morales, Zaybrie Goff, Vanessa Penaran

High School Students (l-r): Carter Gilley, Caleb Geske, Ramon Ortiz, Amy Montana, Reagan Daniels, Jackie Reyes, Daniela Rodriguez, Lizett Garcia, Audrianna Trevino, Gabriella Castillo, Valeria Corralez